Verity

Get verified. Get found. Get chosen.

For fitness and wellness professionals who want to be discovered for what they know, not how many people follow them.

Right now, discovery is driven by algorithms, ad spend, and follower count. Quality is invisible. We're making it visible.

Launching Spring 2026

Be first to know when we launch • No spam, ever

Why Verity exists

Finding qualified fitness and wellness professionals online is difficult. Credentials are claimed but rarely verified. Discovery happens through algorithms and follower counts, not actual qualifications.

For consumers: There's no reliable way to search for professionals based on specific credentials, specialties, or verified client experiences.

For professionals: Whether you work in-person, create online content, run an app, or sell programs—there's no easy way to prove your legitimacy, showcase what you actually offer, and get discovered by people looking for exactly your expertise.

We're building a platform where both sides can find each other based on what actually matters.

For professionals

Build Your verified profile

Your Verity profile is more than just verification—it's a complete picture of who you are as a professional and what you offer.

Get verified

We independently verify your credentials, insurance, and professional standing—whatever you have. Your profile clearly shows what's been confirmed.

Showcase your expertise

Detail your specialisms, approach, and what makes your offering unique. Whether you focus on postpartum fitness, strength training for older adults, plant-based nutrition, or injury rehabilitation—make it clear.

Describe what you offer

In-person training, online programs, group classes, one-on-one coaching, app-based workouts, nutrition plans. List your services, formats, and how people can work with you.

Build verified reviews

Reviews from clients we've confirmed actually worked with you, not curated testimonials.

Get discovered

When consumers search by specialty, credential, or service type, you show up. When AI tools need to recommend professionals, they pull from verified sources like ours.

The result

A complete, verified profile that helps the right people find you.

Free to get verified and build your profile

For consumers

Search by what actually matters

Filter by credentials

Search by specific qualifications, not just who has the most followers. See exactly what's been independently verified.

Filter by specialty

Find professionals who specialize in exactly what you need—postpartum fitness, injury rehab, plant-based nutrition, strength training for older adults, whatever it is.

Filter by what they offer

In-person sessions, online programs, apps, group classes, one-on-one coaching. Find the format that works for you.

Filter by location

If you want in-person services, find verified professionals near you.

See complete profiles

Read about their approach, experience, and what makes them different. See what credentials have been verified and what hasn't—complete transparency.

Read verified reviews

From clients we've confirmed actually worked with them.

The search functionality you wish existed. That's what we're building.

Free to use

What we verify

How verification works

We verify whatever credentials and documentation you have. Not every professional will have every item below—and that's fine. We simply confirm what you do have and display it clearly on your profile.

Qualifications

  • Level 3 Personal Training certificates
  • Specialist certifications
  • Relevant degrees
  • Continuing education

Insurance & Legal

  • Public Liability Insurance (minimum £6M, current)
  • Professional Indemnity Insurance
  • DBS/Enhanced DBS checks
  • Right to Work in UK

Professional Standing

  • REPs/CIMSPA membership (active)
  • First Aid certification (current)
  • Professional conduct record
  • Business registration

Complete transparency: Your profile shows what's been verified and what hasn't.

Consumers can see exactly what you have and make informed decisions. We verify what you do have—you don't need everything on this list.

We re-verify annually to keep information current.

Who this is for

This platform is for anyone offering fitness or wellness guidance, in any format:

In-person services (personal trainers, yoga instructors, nutritionists, wellness coaches), online content (fitness programs, courses, coaching), apps and platforms, or any combination of these.

If you help people with fitness or wellness, this is for you.

Why we're building this

Who we are

We're fitness professionals and product builders who've worked in this industry for years.

We've seen the fitness and wellness industry lose credibility as discovery shifted entirely to social media algorithms and follower counts. Qualified professionals struggle to differentiate themselves and showcase their actual expertise. Consumers struggle to find reliable information before making decisions.

The industry needs better infrastructure for verification and trust. We think it deserves to be credible again.

So we're building what should exist.

Join the waitlist

Be notified when we launch in Spring 2026.

For Professionals

Get verified, build your profile, get found.

Be first to know when we launch • No spam, ever

Free to get verified • Launch updates only

For Consumers

Search verified professionals by what actually matters.

Be first to know when we launch • No spam, ever

Free to use • Launch updates only

Verity

Independent verification for fitness and wellness professionals

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